Seminar on ‘The Role of AI in Shaping...
- February 27, 2025
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Noida: A thought-provoking seminar on “The Role of AI in Shaping the Future of Journalism” was conducted during the 13th Global Festival of Journalism & AVGC Noida 2025 at Marwah Studios, Film City. The session brought together media experts, digital creators, and industry veterans to discuss the evolving impact of Artificial Intelligence (AI) on journalism.
Dr. Sandeep Marwah, President of Marwah Studios and International Journalism Centre, initiated the discussion, highlighting AI’s transformative role in media, its ethical implications, and the need for responsible AI-driven journalism. He emphasized: “AI is revolutionizing journalism by enhancing efficiency, accuracy, and accessibility. However, human judgment and journalistic ethics must remain at the forefront to maintain credibility.”
Leading digital creators Neharika Sharma and Dushyant Kukreja shared their insights on how AI-powered tools are reshaping digital content creation, fact-checking, and audience engagement. Preeti Dahiya, Senior News Anchor & Media Consultant, expressed her thoughts on the integration of AI in newsrooms, stating that while AI streamlines news production, human expertise remains indispensable.
Ajay Verma, Media Professional, shared his experiences with AI-driven journalism, citing examples of automated news reporting, data-driven storytelling, and AI-generated content. R.K. Singh, Former Engineer-In-Chief of Doordarshan, delved deeper into the technical advancements and challenges AI presents in the broadcast industry, stressing the importance of adaptability in the media sector.
The seminar concluded with a vibrant discussion on the ethical responsibilities of AI in journalism and how AI can complement traditional reporting rather than replace it. The event was a significant part of the Global Festival of Journalism & AVGC Noida 2025, reinforcing its commitment to addressing emerging trends and challenges in the media landscape.
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